Fig Health Hope

Fig Health Hope is the business of an independent Juice Plus+ distributor who wanted a website where both her business partners and customers could find resources about using and selling Juice Plus+. The website design (built in Figma) uses a bright and clean aesthetic and simple ways to navigate many resources.

In collaboration with Toast & Tiger.

  • Client Fig Health Hope
  • Agency Toast & Tiger
  • Creative Direction Hannah Stogsdill
  • Design Carrie Scrufari
  • Development Consultation Karl Sauter

 

The homepage shows a hero banner and some featured video resources, as well as a simple navigation.

 

Deeper into the website, more featured resources are shown on the homepage, and the product page provides links to purchase products directly from Juice Plus+ and an expandable info box about each product. Some simple content templates were developed to be used for about pages and other story-focused content.

 

The real heart of the website is the resources for Fig Health Hope customers. The resources page includes easy navigation to sub-categories for video, audio, and PDF resources. Using simple tiles for PDFs without image previews, and adding in a built-in expandable audio player for MP3 resources makes them easy to navigate and access even without the added benefit of thumbnail images.